Addiction

Addiction is not a failure of willpower or morals. It is caused by biological factors related to the reward pathway of the brain. Certain feelings, actions, and substances can cause neurons in this area to release dopamine, which makes us feel pleasure. Connections in the brain are then formed between the pleasure and whatever caused it, and are embedded in our memory. We can be more or less likely to develop an addiction based on our genetics and environment.

Everyone is at risk for addiction, but some factors can make us more at risk than others. These factors include genetics, our environment, existing diagnoses, age, and substance or behavior of choice.

Nearly 21 million Americans have at least one addiction, and yet only 10% are currently receiving any kind of treatment. Addiction programming is an effective way to raise this statistic, and it also provides a powerful commodity- hope.

Some addictions may seem “good” or helpful even, but the problem is that addictions are never satisfied. No matter how much you feed the addiction, it will never be enough. For that reason, there are no positive addictions.

Addiction hijacks and physically changes parts of the brain. It affects brain circuits involved with pleasure, planning, memory, and motivation. Addiction is a real and serious illness and requires treatment.

Our addiction speakers work to raise awareness about this growing crisis, especially in light of the recent pandemic and quarantine. In addition, they highlight resources that may be available through your campus and human resources department.